A parasocial relationship is a one-sided relationship where an individual invests time, energy, and interest in the life of celebrities.
Parasocial relationships are characterized by an imaginary intimacy with public figures. In a broader sense, it is an intense emotional attachment experienced by a person towards a celebrity or a media personality without any real-life interaction.
Understanding the dichotomy of parasocial relationships, we recognise their complexity and multifaceted impact on individuals.
Several media studies proved that individuals grappling with complex real-life relationships often find solace in parasocial relationships, using them as a means to escape from the challenges of personal lives.
Read on to know what is a parasocial relationship and what it says about a person.