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Rihanna releases new ‘Savage X Fenty’ maternity collection

Posted on January 5, 2026
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International pop star and businesswoman Robyn Fenty popularly known as Rihanna is expanding her fashion empire. The singer has released a new maternity collection for “moms and mom to be”.

ALSO READ: ‘So grateful’: Rihanna celebrates five Emmy nominations

MATERNITY WEAR IS SEXY TOO

Savage X Fenty is an inclusive and diverse lingerie and loungewear brand owned by Rihanna. According to Vogue magazine the new collection designed by the singer features three maternity bralette styles, as well as an oversized T-shirt with the words; “Make more babies”.

“The new maternity capsule is about bringing that confidence and comfort to moms at every stage of their journeys”, Rihanna shared with the magazine.

In continuation the artist shared that she wanted to remind people that sexiness and confidence can still be felt while being pregnant or after giving birth to their little ones.

“I want to remind people that you can still channel sexiness and feel-good while being a parent”, the pop star noted.

Rihanna and her partner ASAP Rocky welcomed their first child, a son named RZA Athelson Mayers in May 2022. The couple are currently expecting baby number two. Rihanna announced her second pregnancy during her Super Bowl LVII halftime performance in February.

Rihanna with her son RZA, showing her new Savage X Fenty maternity collection. Image via Instagram (@savagexfenty).

ALSO READ: RZA Athelston: Rihanna and A$AP Rocky’s son’s name revealed

IT’S ONLY STYLISH ONCE RIRI WEARS IT

When it comes to fashion and style Rihanna has always been known to be a risk taker. Even with her first pregnancy the artist has been at the forefront of maternity fashion and and rededininng what its acceptable for pregnant women.

We’ve seen this with how the Umbrella singer has confidently flaunted her pregnant belly in different styles and silhouettes, in turn facilitating a movement where many pregnant women have followed suite and are now confidently wearing whatever they want.

Rihanna flaunting her pregnant belly. Image via Instagram (@badgalriri)

ALSO READ: No one does maternity style like Ayanda Thabethe

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